In this #Marketerleads Talk episode, We have Sumedha Chatterjee, Head – Marketing, British Medical Journal, a weekly peer-reviewed world’s oldest general medical journals. An astute marketing professional handling the marketing portfolio for a diverse set of online products. At BMJ, She is managing the marketing responsibilities of product marketing, market development, events, social and brand management for the B2B & B2C audience segments for the South Asian markets (9 countries).
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Brand Marketing vs Demand Marketing
Survey Report by Linkedin on Brand Marketing vs Demand marketing
3702 Marketers|9 Industries in North America, Latin America, Europe & Middle East and Asia Pacific.