#Marketerleads Talk purpose is to bring you some great conversation with leading marketers. In this episode, We had an interesting conversation on Brand Positioning and Market development with someone who is working on a unique concept – Senior Living Community which is pretty new in India. Meet Piali Dasgupta, Sr Vice President, Columbia Pacific Communities, a multi-award winning marketing and communications leader with cross-category experience
Tag: brand
#MarketerLeads Talk with Sumedha Chatterjee, Head- Marketing, British Medical Journal
In this #Marketerleads Talk episode, We have Sumedha Chatterjee, Head – Marketing, British Medical Journal, a weekly peer-reviewed world’s oldest general medical journals. An astute marketing professional handling the marketing portfolio for a diverse set of online products. At BMJ, She is managing the marketing responsibilities of product marketing, market development, events, social and brand management for the B2B & B2C audience segments for the South Asian markets (9 countries).
Understanding Integrated Marketing Communication
The role of marketing communication is to deliver the message to our customers. Marketing communication is a basic and complex part of corporate marketing efforts. Marketing communication can be described as all the messages and media we deploy to communicate with the market……
Brand Marketing vs Demand Marketing
Survey Report by Linkedin on Brand Marketing vs Demand marketing
3702 Marketers|9 Industries in North America, Latin America, Europe & Middle East and Asia Pacific.